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ABA: The American Bankers Association
Banking Topic

Consumer Banking

New ways to engage with customers—and attract new ones—continue to emerge, and staying in-the-know is key to every bank’s success. To help you connect, evolve and grow with your customers, explore these key areas related to banking individuals, including accessibility, lending, privacy, research on banking habits and demographics, and more.

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Get Smart About Credit

An ABA Foundation campaign to raise teen and young adult awareness around smart money habits. Banks can access free lesson guides on identity protection, paying for college, money management, careers in banking and more.

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Related Training & Events

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How Do Customers Rank Banks and Information Security?

Americans trust banks most—higher than healthcare companies, non-bank payment providers and the government—to keep their information safe. What else is keeping bank customers satisfied?

Consumer Bank Satisfaction Infographic

Q2: Virtual Banking Platform

The product of a deep, ongoing, and industry-unique investment in research, development, and innovation, the Q2 Digital Banking Platform delivers secure, best-in-class user experiences for account holders of every kind and size.

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Consumer Banking Regulatory Proposals

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Shelly Loftin

SVP, Retail Banking, Lending & Payments

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Brian Murphy

VP, Card Policy Council

Bank Cards, Card Policy, Payment Systems

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(202) 663-5471

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