Bank Marketing School

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Elevate Your Expertise

ABA’s Bank Marketing School is where marketing and communications pros come to get a deeper understanding of marketing’s role in financial services. The school, conducted in a blending learning environment, will start out virtually then move to an in-person event at the Emory Conference Center.

Increase Your Professional Credibility

Bundle ABA’s marketing training products—including an advanced certificate in bank marketing and the opportunity to become a CFMP. The bundle registration option offers a $500 savings.

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Make Your Case

Use this Justification Kit with customizable messaging points for you to secure approval to attend.

View Justification Kit

Join Us in Atlanta!

The Bank Marketing School will be conducted in a blended learning format. Week one is virtual and week two will be located at the Emory Conference Center in Atlanta, GA.

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School Highlights

Why You Should Attend

Advance Your Career

Earn an Advanced Certificate in Bank Marketing, and form an invaluable network of experts and fellow bank marketers.

A Blended Learning Environment

The first week will take place virtually, and the second week will be in-person.

CFMP Exam Bundle Options

Save when you register for the school, CFMP exam prep course and CFMP Exam all at once.

Explore the Curriculum

Keep Me Informed

Get updates on the next session of the Bank Marketing School. Contact John Capotosto if you have any questions.