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ABA: The American Bankers Association
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Created by ABA and fellow banking leaders, .BANK is a verified domain that brings the trust and confidence your customers have in your bank to your digital banking platform.

Daily stories of phishing, spoofing, hacking and breaches in the news affect your customers’ confidence in your bank. That means email—once the most valuable marketing and communication channel—is becoming a less effective communication vehicle, as customers are often wary of promotional messages.

Reassure your customers with a verified .BANK domain, reserved exclusively for the banking industry. The .BANK domain is your online stamp of trust—resulting in better deliverability, security, and most importantly, customer confidence. You recognize your customers—now you can allow them to recognize it’s you behind your messages with .BANK.

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Sam Lisker

SVP, Finance Admin & Industry Providers, Business Intelligence

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