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ABA: The American Bankers Association

Denim Social: Compliant Social Media Marketing


Provider: Denim Social

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Denim Social enables banks to compliantly engage with customers on social media, build deeper relationships with their communities and close more deals. Denim Social offers organizational tools to streamline social media marketing campaigns, saving users time and money with a platform that integrates social media channels, content and analytics into one central dashboard.

Denim Social is the only ABA-endorsed social media management platform for banks and financial institutions.

Amplify The Reach of Your Content on Social Media

Work smarter, not harder with the new ABA Shared Content Library, available on endorsed partner Denim Social’s easy-to-use platform. As an ABA member bank, you can access ABA’s engaging and ready-to-use social media content. By accessing the content via Denim Social’s platform, member banks can more seamlessly post it to their platforms and even schedule it in advance. Get Access

ABA Member Discount

ABA members can receive a 20 percent discount.

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  • Multi-Network Dashboard: Manage Facebook, Twitter and LinkedIn in one place.
  • Social Media Analysts: Access to a team of analysts that can help get you get started and be successful.
  • Analytics: Track specific information, such as Twitter follows and Facebook Page engagements.
  • Conversion Tracking: Track actual ROI from specific posts you have shared.
  • Pre-Approved Content Libraries: Store and organize your team’s approved posts, set timelines for easy posting during specific campaigns, or allow access to evergreen content throughout the year.
  • Compliance Enforcement: Prevent posts with restricted keywords or phrases and archive your posts for up to seven years with compliance support that draws from FFIEC, FDIC, CFPB, SEC and FINRA regulations.
  • ABA Shared Content Libraries: Access engaging and ready-to-use social media content curated for ABA member banks.


Social Content Made Easy: Introducing the ABA Shared Content Library

March 29, 2022 | 02:00 PM ET

Denim Social recently presented an webinar to share more about the exciting new integration with the ABA available exclusively to ABA members and Denim Social customers.


The State of Social: How to Unlock Real Social Media Results for Your Bank

October 26, 2023 | 03:00 PM ET

The American Bankers Association recently surveyed how banks are doing with social media, where they see challenges and opportunities and what the future is likely to bring. Please join this roundtable webinar to learn about the survey results and hear insights and best practices on how banks take full advantage of social media.



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Our Due Diligence Process

ABA-endorsed products and services are evaluated by industry experts and bankers. Learn more about our due diligence process.

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Need more information about our Endorsed Solutions? We'd love to help you!