From Data-Driven to Intention-Aware Banking: The Next Frontier in Financial Intelligence

The Evolution of Data in Banking

For more than a decade, the financial industry has been on a mission to become data-driven. Banks have invested billions in analytics, artificial intelligence (AI), and customer data platforms to understand their customers better. The goal has been clear — leverage data to drive smarter decisions, optimize processes, and personalize services.

However, the landscape is changing rapidly. Simply being data-driven is no longer enough. As customer expectations evolve and technology advances, the next leap forward for financial institutions is becoming intention-aware.

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Artificial Intelligence

From Data-Driven to Intention-Aware Banking: The Next Frontier in Financial Intelligence

The Evolution of Data in Banking

In Depth

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