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Gremlin Social: Social Media Marketing and Compliance


"With Gremlin Social, our posts go through approval, filtration, are archived, and can be retrieved for auditing purposes."
-Mike Cruz, Digital Marketing Officer, TheBANK of Edwardsville

Gremlin Social combines social media marketing with compliance tools that make it easy for banks to master the social media landscape and build business using social networks. Endorsed for social media marketing and compliance, Gremlin Social helps ensure safe use of social media communication while:
  • Maximizing social marketing campaigns
  • Guiding strategies
  • Monitoring return on investments

 


 

 Solution

 

Gremlin Social

Gremlin Social offers organizational tools to streamline all of your social media marketing needs. Save time and money with Twitter, Facebook, and LinkedIn all in one easy-to-use dashboard. Engage with customers, search Twitter hashtags and brand mentions, and schedule your posts in as little as 15 minutes a day at the optimal time and frequency in each social network without leaving GremlinSocial.com.


 
 

Key Features:
  • Marketing – Manage Your Message
    Gremlin Social offers organizational tools to streamline all of your social media marketing needs. Save time and money with Twitter, Facebook, and LinkedIn all in one easy-to-use dashboard. Engage with customers, search Twitter hashtags and brand mentions, and schedule your posts in as little as 15 minutes a day at the optimal time and frequency in each social network without leaving Gremlin.com. 
  • Compliance – Connect with Confidence
    Gremlin Social media compliance tools allow you to easily prevent posts with restricted keywords or phrases and archive your posts for up to 7 years. Gremlin Social ensures compliant social media communication for companies that adhere to SEC, FFIEC, FINRA, and FDIC, OCC, and CFPB regulations.
  • Team Workflow & Approval – Empower and Engage
    Empower and engage your staff with Gremlin Social’s team workflow and approval processes. Gremlin Social account owners can organize departments and enable team access to social network accounts with ease. Maintain control of corporate and employee social media accounts and approve content before publication.
  • Strategic Services – Become a Social Media S.T.A.R.
    Gremlin Social employs a staff of experts who specialize in social media best practices. We offer services for our customers including strategy, training, analytics, and research (STAR).

Learn more about what the Gremlin Social solution can do for you: http://info.gremlinsocial.com/aba


 

 Provider

 

Gremlin Social

“We're passionate about helping regulated industries get started, and work to strip away those fears that so often go hand-in-hand with financial services and social media.”-Ryan Bell, Founder & Chief Product Officer
 
With Gremlin Social, easily execute your banks social media strategy and improve engagement and build relationships with customers. Automated processes make social media management possible in 15 minutes a day!

Gremlin Social offers a wide array of essential social media marketing tools to help you make the most of your online strategies. From message management and customer engagement to social analytics and education, Gremlin’s unique feature set is specifically designed to help you master social media marketing for banks.
 


 
 

 Benefits

 
Multi-Network Dashboard
Maximize your marketing impact by reaching your audience on Facebook, Twitter, and LinkedIn. Manage all three networks in one place.
 
Social Media Analysts
Gremlin Social's team of social media analysts can help you navigate the challenges bank marketers face, and help get you what you need to be successful in social.
 
Reporting/Analytics
Track specific information like Twitter follows and Facebook Page engagements. Utilize the information to guide strategies and budgeting.

Conversion Tracking
Track actual ROI from specific posts you’ve shared to your checkout page. Works along-side the BREV.is Link Shortener for superior tracking of the interactions on your social posts.
 
Pre-Approved Content Libraries
Gremlin Social Content Libraries allow you to store and organize your team’s approved posts. Include images in messages and templates for effortless and worry-free team posting. Create multiple libraries, and grant access to groups or individuals within the business. Set timelines within content libraries for easy posting during specific campaigns, or allow access to evergreen content throughout the year.
 
Scheduled Messages
Amplify audience engagement by making your social posts at the best time for each market with the Gremlin Social Scheduler.
 
Compliance Enforcement
The Gremlin Social GuardianTMcompliance platform allows you to easily prevent posts with restricted keywords or phrases and archive your posts for up to 7 years. Gremlin Social ensures compliant social media communication for companies that adhere to FFIEC, FDIC, CFPB, SEC, and FINRA regulations.
 

 
 

 Resources

 

Blog Posts

Case Study

When First Bank Financial Centre (FBFC) decided to enter the social media landscape, they turned to Gremlin Social. The solution has enabled the bank to connect with customers and potential customers more effectively and confidently from a compliance perspective. Over 12 months, referral traffic from social media to its website increased 58.52 percent.

Recent Webinars


 


 
 

 Contacts

 

ABA Contact


Gremlin Social Contact

  • Will Moses
    (314) 690-1336

 
 

 Due Diligence Report

 

Due diligence reports  are currently available on select solutions and for bank members only.
Get Report.
 

 Learn About Endorsed Solutions

 

In a rapidly changing landscape, banks turn to the proven expertise of ABA Endorsed Solutions for the most advanced technologies and products to grow their business, cut costs and transform the customer experience.

Questions? Please contact Robin Gordon at (202) 663-5128.