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One Team. One Home.

TIAA Bank (Winner) - Jacksonville, Florida

2020 Community Commitment Awards Submission

  • Entry Category: Affordable Housing
  • Asset Size: Medium

In 2018, TIAA celebrated its Centennial Anniversary. At TIAA Bank, we're as proud of our homebase city of Jacksonville, Florida as we are of TIAA's 100-year history. To further enhance the Banks CRA program, we launched an innovative and responsive partnership with the Jacksonville Jaguars (Pro NFL Team) and Habitat for Humanity to provide safe, decent and affordable housing. The project is called One Team. One Home. and is a five-year, million pledge between TIAA Bank and the Jaguars to help build or repair at least 100 homes in Northeast (NE) Florida. The concept of addressing affordable housing and education stems from a significantly identified need in NE Florida. While the Bank maintains multiple CRA Assessment Areas across the state, this initiative is localized to this area because of the distinct partnership with the Jaguars and the critical need for housing. The One Team. One Home. pledge is only possible with the help of volunteers from our community and Bank personnel. We've created an external landing page http://TIAABank.com/oneteam that's advertised at Jacksonville Jaguars games where we invite fans to join us as we build or save at least 100 homes in Northeast Florida over the next 5 years. Additionally, we invited TIAA Bank’s community partners to join us in this effort such as KIPP schools, Boys & Girls Clubs of Northeast Florida, City Year, Junior Achievement and Step Up for Students. The public/private partnership is the first of its kind in the State.