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The Be FIRST Commitment

Berkshire Bank (Honorable Mention) - Boston, Massachusetts

2020 Community Commitment Awards Submission

  • Entry Category: Economic Inclusion
  • Asset Size: Medium

We believe that everyone, from every neighborhood, should be able to bank with dignity. We're committed to providing financial solutions that build trust, engaging with diverse communities to ensure access and upward economic mobility as well as fostering a workplace culture where everyone belongs. Our Be FIRST values guide us as we navigate our environment to create long-term sustainable economies for all our stakeholders. This leads to our Be FIRST Commitment, our road map for socially responsible 21st century community banking. Through this commitment, we're harnessing our people, product and partnerships to reduce the wealth gap, build resiliency, provide capital into diverse communities and finance the future. This includes our revolutionary Reevx Labs and Friends & Family Fund. Reevx Labs features free co-working space with the goal of creating places where entrepreneurs and nonprofits from historically overlooked neighborhoods can connect with their peers and access our MyBankers for support of their financial needs. Our Friends & Family Fund, powered by The Runway Project, helps entrepreneurs of color access seed capital and spur economic growth using a relationship-based community underwriting process that eliminates historical barriers and provides holistic business support and ongoing financial coaching. These are only two examples of our commitment in action and how we're reimagining the role banks play in society. berkshirebank.com/csrberkshirebank.com/reevx