This site uses cookies to improve your browsing experience, gather site analytics and activity, track shopping cart contents, and deliver relevant marketing information.
View our privacy policy and manage your settings here. By using our site you agree to these terms.

Find Your Audience

Learn about the variety of ways to reach customers and prospects, and how to combine digital ad options for maximum effect.

Modules are:

  • Search Ads: Get Found
  • Display Ads: Make an Impression
  • Video: Capture Attention
  • Apps: Engage Audiences
  • Text Campaigns: Think Mobile
Produced by Mindset Digital

What You'll Learn

  • Describe key attributes, benefits, and metrics associated with: search ads, display ads, and video campaigns
  • Explain how apps and in-app advertising attract and engage target audiences
  • Identify ways to use text-message campaigns successfully


For bank marketing professionals looking to enhance their skills in social media channels, for marketing professionals new to the banking industry, or for staff with a marketing responsibility at a bank with limited marketing resources

Course Credits

ABA Professional Certifications: 1.5 CFMP

ABA Certificates: This course applies to the Foundational Certificate in Bank Marketing.


Questions? Please contact for more information.




Purchase for a Team
To license this course to your bank for multiple learners, please contact ABA Training.​​


 Related Training