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Your ABA Path to the CFMP

​Make this the year you earn your Certified Financial Marketing Professional (CFMP) certification - the recognized standard of excellence for marketing professionals working in the financial services industry.

Download the printable PDF.

Roadmap Earn Certification Image


Five (5) years or more of professional marketing experience which includes a minimum of three (3) years in financial services marketing.

Minimum two (2) years experience in financial services marketing OR a Baccalaureate degree with a business, economic or marketing-related major


Completion of the ABA Bank Marketing School
Apply & Sit for Exam

At School

ABA Bank Marketing School

maintain certification image


Earn 36 credits every 3 years
​☐ ​Certification Renewal Fee: $249 Annually

At School

ABA Bank Marketing School
Up to 50 credits

At A Conference

ABA Bank Marketing Conference
16.00 credits

At Your Office

Self-Paced Online Courses
.5 - 1 credits each
ABA Webinars
1.0 - 2.5 credits each
ABA Bank Marketing Quizzes
1 credit each


Questions?  Please contact ABA Certifications or visit CFMP certification for more information.