Private Banking & Wealth Management - Relationship Management

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This course looks at how private bankers and other wealth managers maintain their business by acquiring, developing, and retaining clients. This point of contact is the relationship manager who facilitates the client's use of the institution's financial services and products. Client acquisition and retention is one of the main issues facing the wealth management industry today and is the focus of the course material.

Audience

Private Bankers and other relationship officers with responsibility for serving the high-net-worth clients who want to develop a deeper understanding of the nature and characteristics of private banking, opportunities to differentiate service levels, solutions that attract private banking clients and the product mix required to sustain this profitable client segment.

Learning Objectives

After completing this course, students will be able to:

Questions? Please contact training@aba.com for more information.