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Delivering Sales Excellence for Business Bankers

Every associate who takes this course will:

  • Know the right things to do at the right time to increase your business
  • Understand core business terminology
  • Recognize business cycles that drive demand for products and services
  • Connect the need for different bank products to the business life cycle
  • Have the tools for making benefit-focused retirement product referrals
  • Determine the viability of loan requests and monitor solvency
  • Expand customer relationships
  • Identify and initiate cross-selling opportunities
  • Benefit from world-class ABA Professional Development Custom In-Bank Training

Click here to receive information about our custom in-bank training


Small business spending is projected to increase 65%
over the next five years

One in ten Americans is a small business owner, representing the fastest growing part of the economy. You need to ensure your staff is prepared to service this segment and recognize cross-selling opportunities. ABA Professional Development offers in-bank training, tailored to your bank and its employees needs that can help you capitalize on this market.  Our training will help them learn essential sales and relationship skills needed to  attract and retain clients and build relationships. 

» View Delivering Sales Excellence for Business Bankers Brochure pdf
 

Related Offerings


Questions? Please contact Jim Edrington at 202-663-5940 or
jim.edrington@aba.com for more information.

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