There isn’t a one-size-fits-all approach to communicating during a crisis because no two crises are the same. However, it’s important to develop a plan with a basic set of guidelines.
This toolkit — designed especially for the role of the communicator — offers information on why and how to create a crisis communications plan, and sample language and materials for various types of crises, including talking points, FAQs, social media posts and press statements.
To download the complete Crisis Communications Toolkit in PDF Format, please click here.
Crisis Communications Toolkit