= Members Only Content
FOR IMMEDIATE RELEASE
September 12, 2011
ABA Media Contact: Carol Kaplan
(202) 663-5471
E-mail: ckaplan@aba.com
Follow us on Twitter @ABABankingNews
JOURNALISTS INVITED TO ABA MARKETING CONFERENCE IN BALTIMORE
Only six days left to register for free press passes!
WHO: 400+ bank marketing professionals
WHAT: ABA Marketing Conference, the financial services industry's premier marketing showcase
WHEN: September 18-20, 2011
WHERE: Marriott Baltimore Waterfront
WASHINGTON – Bank marketers from across the U.S. will gather at the Marriott Baltimore Waterfront on September 18-20 to hear leading industry experts speak about current banking challenges and how marketing should be front and center of all strategic business initiatives.
Keynote speakers include:
- Internationally recognized business trend expert Peter Sheahan, who reveals how to harness the forces that drive buyers' behavior;
- Bank marketing guru Becki Drahota, who explains how community banks can enhance their image, boost respect and become more meaningful to American families and businesses; and
- New ABA CEO Frank Keating, former governor of Oklahoma and well-known national commentator, discusses the issues currently confront the banking industry and shares insights on how strong marketing leadership drives successful organizations.
Free press passes are available for accredited media by calling Carol Kaplan at 202-663-5471 or ckaplan@aba.com. For more information on speakers and sessions, please visit /Events/MKTG.htm.
The American Bankers Association represents banks of all sizes and charters and is the voice for the nation's $13 trillion banking industry and its two million employees. Learn more at aba.com.
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