ABIA Marketplace - Publications:

2010 Study of Banks In Insurance
The Study is a comprehensive annual look at the broad trends of bank insurance participation, product strategies, distribution platforms and operating practices.   The Study draws from a large respondent pool of banks of all asset sizes.  The Study also analyzes recent agency acquisitions and results achieved by bank-insurance leaders.  The Study is offered to ABIA members at a significant discount.

The 2010 ABIA Study of Banks in Insurance presents the findings from our bieannual research of the current and planned insurance activities of U.S. banks. This management tool will help executives understand how the bank-insurance industry is developing, what strategies banks are pursuing, and what practices are producing successful bank-insurance programs.

The 2010 ABIA Study of Banks in Insurance will include a State of the Industry review of the overall insurance distribution system and the current market positions of the banking industry. The review will include market share analysis, competitive advantages/disadvantages, emerging trends impacting the insurance distribution landscape and a bank-insurance income trend update.

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2007 State of the Bank Insurance Brokerage Industry
Bank insurance distribution is still evolving. Leading banks will make it work. Many others may be doomed for failure. What separates the two is a well-defined and executable bank-insurance strategic plan; the executive commitment necessary to include insurance as a core offering in the overall bank supermarket of products; and a peak performing and scalable foundation agency acquisition upon which to build out the insurance platform.  This 2007 study is a review of what it takes to be a Leading Bank Insurance Brokerage.  Download Now!